E-commerce giant Flipkart has appointed Samardeep Subandh as its Chief Marketing Officer (CMO), it said in a press release.
Subandh will be the primary custodian of the Flipkart brand. His focus will be on gaining deeper customer insights, raising the level of customer centricity and driving high level of creativity and quality in all communication, the release said.
He will also be leading the social media communication charter for the company, it added and will report to Mukesh Bansal, Head of the e-commerce platform, Flipkart.
Subandh has over 17 years of experience in the consumer goods industry and spent 15 years with Hindustan Unilever across various marketing, sales and business assignments. He served as Chief Sales Officer at Marico in his last assignment. (SH)